Easy Content That Customers Love!

If you blog, then this is for you. (If you don’t blog for your business, why not? Oh…you don’t have enough time. Common problem. I can solve that for you, by the way. Reach out to me!) Even professional writers and bloggers run out of ideas for content. Here’s a great solution for this. You…

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Own Your Website Visitors Forever!

How many people per month visit your business’s website? (If you don’t know, ask me about this. Tracking this is what I do!) Now, how many of them revisit. How many of those end up on your email list. How many call you for a quote, or buy products through you? If yours is like…

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Half Your Visitors Can’t See Your Website!

You’ve got a smart phone, right? Who doesn’t? Let me ask you a quick question. How often do you search for something, a restaurant, a new place to get your hair done, new tires for your car, and you use your smart phone instead of sitting down at your computer? If you’re like most folks…

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How To Sell More Using Stories

Advertisers know that stories sell. So, you need to be using stories in your marketing, right? Right! Humans are attuned to stories. We share them, remember them, and they become part of our belief system. We’re strongly motivated by stories. The question is this, though. What kind of stories should you be using in your…

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The Power Of Knowing Your Customers

Often in business, our only interactions with customers are when we’re trying to sell them something or fulfilling what we sold them, or fixing a problem. We all know the importance of excellent customer communications during the sales process. But, if you want to own your customers for life, you need to take this whole…

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Boost Sales And Revenue With This One Tip

People do what they see other people doing. It’s mass psychology. It’s very rare when someone will go out on a limb and be a pioneer. Early adopters are important, but the mass of buyers are waiting for proof. Proof that they product works. Proof that people like the product. Proof that the company is…

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Make More Sales Of Any Product You Offer

How would you like an easy to implement way to make more sales of any product you offer today? Oh, and all with doing hardly any new work. And, that work will be used over and over again, too! Product Demonstrations are great sales tools. They show off your product. They answer questions. They help…

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Deepen The Relationship Between You And Your Customers

Hopefully you blog for your business. I know it’s a lot of work, and I know you don’t get immediate results, but I’ve got some news for you. The Internet is here to stay! Your smart competitors are stealing the online real estate, which should belong to you! How are they doing that? Well, they’re…

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Use Video For Instant Credibility And Sales!

When you meet someone new, go to a network meeting or a chamber of commerce meeting, or just meet someone new at the golf club, what’s one of the first things they ask you? Yep… “What do you do?” Your answer to that is what we in the marketing and sales world call an elevator…

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Command Attention With Perfect Calls to Action!

We talked about subject lines in another post. In this post, I want to talk to you about the second most important sentence in an email, the call to action! A call to action is exactly what it says. It tells your reader what to do next. Without this, you’re expecting people to figure out…

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